{"title":"DMC Aida","description":"\u003cp\u003eAida is the classic cross stitch fabric, woven in neat blocks so the holes are easy to see and count. At Homend Haberdashery we stock DMC Aida in a range of counts and colours to suit your chart and your eyesight.\u003c\/p\u003e\u003cp\u003eThe count tells you how many stitches you'll get to the inch: 11-count is roomy and good for beginners or younger stitchers, 14-count is the everyday favourite, and 16 and 18-count give a finer, more detailed finish. As well as the usual white and cream, you'll find coloured grounds that lift a design without any extra stitching. It's a stable, forgiving fabric that holds its shape while you work.\u003c\/p\u003e\u003cp\u003eNot sure which count your pattern needs? We're happy to help.\u003c\/p\u003e\u003cp\u003eWe're an independent craft shop on Ledbury High Street in Herefordshire. Order online for UK delivery, with free shipping on orders over £50, or pop into the shop.\u003c\/p\u003e","products":[{"product_id":"dmc-aida-963","title":"D.M.C Aida 14ct. - Pink","description":"\u003cp\u003eDMC Aida 14-count fabric in pink is a classic even-weave cotton base ideal for counted cross-stitch projects. The 14-count weave offers a good balance between stitch definition and working speed, making it a popular choice for embroiderers of all experience levels. This mid-range count allows your stitches to be clearly visible without requiring excessive fine detail work.\u003c\/p\u003e\n\n\u003cp\u003ePink Aida 14-count is well suited to a wide range of cross-stitch designs, from small decorative pieces to larger samplers and decorative panels. The soft pink shade provides a gentle background that complements many colour palettes beautifully. We keep this fabric in stock at our Ledbury shop, ready to start your next project whenever inspiration strikes.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212360810838,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_b45a0238-5144-4ce2-bc4b-0b4c79b7ba66.jpg?v=1759830012"},{"product_id":"dmc-aida","title":"D.M.C Aida 14ct. - 5614","description":"\u003cp\u003eDMC Aida 14-count fabric in Gold (shade 5614) is a classic even-weave cotton fabric ideal for cross stitch and embroidery work. This standard 14-count weave offers a comfortable working scale that balances stitch definition with ease of handling, making it a reliable choice for a wide range of projects. The fabric measures 38 x 46 centimetres, providing a generous working area for medium-sized designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida is particularly well-suited to stitchers of all abilities, whether you are creating your first cross stitch sampler or working on more ambitious embroidery projects. The count is forgiving enough for newer stitchers to work with confidence, while still allowing for satisfying detail in your finished piece. We keep DMC Aida fabrics in stock at our shop in Ledbury, Herefordshire, so you can select your fabric and threads together to begin your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212415435094,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_d518eae6-2dcd-4e24-845f-d531ee58d746.jpg?v=1759831821"},{"product_id":"dmc-aida-3033","title":"D.M.C Aida 14ct. - 3033","description":"\u003cp\u003eDMC Aida 14-count fabric in shade 3033 is a classic even-weave cotton base perfect for counted-thread embroidery projects. This 14-count Aida comes as a 38 by 46 centimetre piece, giving you a generous working area for a range of designs. The standard weave and natural cotton construction make it a reliable choice for stitchers of all backgrounds.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count is ideal for those starting out in cross stitch or for anyone who prefers a fabric with a clear, easy-to-see weave. It works beautifully for projects where you want definition without the finer detail that higher counts demand. We keep DMC Aida in stock at our shop in Ledbury, so you can pick up your fabric and get stitching straight away.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212416123222,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_7cc459d8-c197-49c7-95bd-b4a5215644e8.jpg?v=1759834194"},{"product_id":"dmc-aida-blanc","title":"D.M.C Aida 11ct. - Blanc","description":"\u003cp\u003eDMC Aida 11-count fabric in Blanc (white) is a classic choice for cross stitch and embroidery work. This standard 11-count Aida measures 38.1 x 45.7 cm, offering a generous working area for your projects. The even weave and regular stitch holes make it straightforward to work with, whether you're following a chart or creating your own design.\u003c\/p\u003e\n\n\u003cp\u003eEleven-count Aida suits a range of stitchers, from those new to cross stitch who appreciate the larger holes, through to experienced needleworkers seeking a balanced scale for detailed work. The Blanc shade is versatile and works beautifully as a neutral ground for vibrant threads or subtle colour palettes. We keep this fabric in stock at the shop, ready for your next embroidery or cross stitch project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212450267478,"sku":"GD1136BX","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_86965544-3a3d-444b-a6a9-97576523b921.jpg?v=1759834372"},{"product_id":"dmc-linen-aida-ecru-20x24-inches","title":"Dmc linen aida ecru 20x24 inches","description":"\u003cp\u003eThis DMC Linen Aida in ecru is a 14-count fabric, supplied in a generous 20 by 24 inch cut. The blend of linen gives it a lovely natural texture that brings warmth and character to your embroidery work. With its neutral ecru tone, it provides an elegant background that complements both bold and subtle colour schemes beautifully.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count gives you a good balance between detail and ease of stitching, making it suitable for cross stitch and hand embroidery projects of varying experience levels. Whether you're working on a sampler, a small framed piece, or experimenting with a new design, this fabric provides a reliable, quality foundation for your needlework. We keep DMC Linen Aida in stock here at the shop in Ledbury.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212458066262,"sku":"LC258BX","price":13.1,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/dmc-linen-aida-ecru-20x24-inches.jpg?v=1769596789"},{"product_id":"dmc-aida-162","title":"D.M.C Aida 14ct. - 162","description":"\u003cp\u003eDMC Aida 14-count fabric in shade 162 is a classic evenweave fabric ideal for cross stitch embroidery projects. This 14-count Aida offers a comfortable stitch size that balances detail with ease of work, making it a versatile choice for a wide range of designs. The fabric comes as a generous 38 by 46 centimetre piece, giving you ample space for larger projects or the flexibility to cut smaller pieces as needed.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count is particularly well-suited to both beginners finding their feet with cross stitch and more experienced stitchers who prefer a slightly larger stitch than finer counts allow. It works beautifully with DMC stranded cotton and other standard embroidery threads, and pairs naturally with published cross stitch charts and kits. We keep this popular Aida shade in stock at our shop in Ledbury, ready to support your next stitching project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212471796054,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_5e2be1ce-f53e-4210-9c3c-bcd1ef0d8de4.jpg?v=1759829894"},{"product_id":"dmc-16ct-aida","title":"D.M.C Aida 16ct. - Blanc","description":"\u003cp\u003eDMC Aida 16-count in Blanc is a premium cross-stitch fabric woven from even-weave cotton. With 16 squares per centimetre, this classic white Aida offers a balanced canvas for embroidery work, measuring 38.1 x 45.7 centimetres. The regular weave structure and generous size make it ideal for creating finished pieces with good stitch definition and clarity.\u003c\/p\u003e\n\n\u003cp\u003eAida 16-count suits stitchers who want finer detail than 14-count but find 18-count too demanding. It's excellent for intermediate needleworkers tackling cross-stitch designs, small tapestry projects, and hand embroidery. The neutral white ground works beautifully with any DMC thread shade and provides a clean, professional finish. We keep this versatile fabric in stock at our Ledbury shop, ready for your next stitching project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212474679638,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_80aad184-c480-4f02-b86b-06f0e1db0e60.jpg?v=1759841036"},{"product_id":"dmc-aida-15x18","title":"D.M.C Aida 14.ct - 6750","description":"\u003cp\u003eDMC Aida 14-count fabric in Blanc (white) is a classic, even-weave cotton base for counted-thread embroidery. This 38 by 46 centimetre piece offers a balanced weave with 14 squares per inch, making it one of the most popular counts for cross stitch and hand embroidery work. The regular, uniform holes allow your needle to pass cleanly through, and the fabric weight is substantial enough to hold your stitches securely without puckering.\u003c\/p\u003e\n\n\u003cp\u003eFourteen-count Aida suits both beginners learning to cross stitch and experienced stitchers working on designs with moderate detail. The count sits comfortably between finer 16-count work and larger 11-count projects, giving you good control and clarity without requiring specialist eyesight. We keep this reliable DMC Aida in stock at our shop in Ledbury, so you can start your project straightaway.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212511379798,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_89ab5079-4257-48a4-bb6f-49dc10bfe786.jpg?v=1759831538"},{"product_id":"dmc-metallic-aida-14ct","title":"D.M.C Metallic Aida 14ct. - 5282","description":"\u003cp\u003eDMC Metallic Aida 14-count in shade 5282 is a lustrous cross-stitch fabric that combines the classic structure of Aida with a subtle metallic finish. At 14-count, this fabric offers a comfortable working scale with clearly defined squares, making it an accessible choice for stitchers of all levels. The fabric measures approximately 38.1 by 45 centimetres, providing a generous working area for medium-sized projects.\u003c\/p\u003e\n\n\u003cp\u003eThis weight of Aida is ideal for cross-stitch designs that require good stitch definition without excessive detail work, and the metallic quality adds a subtle sparkle to finished pieces. Whether you're working on a sampler, greeting card design, or small decorative project, this fabric provides a reliable, easy-to-work-with base. We keep DMC Metallic Aida in stock at our shop in Ledbury, Herefordshire.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212548211030,"sku":null,"price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_8ce4ffe7-5cd1-46de-ba6d-2e939105c793.jpg?v=1759840376"},{"product_id":"dmc-printed-aida-3609","title":"D.M.C Printed Aida 14ct. - 3609","description":"\u003cp\u003eThis DMC Printed Aida 14-count fabric comes in shade 3609 and measures 38.1 by 45.7 centimetres. At 14-count, this is a standard weave that strikes a good balance between detail and ease of stitching, making it a popular choice for a wide range of embroidery projects.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count suits both beginners finding their rhythm and experienced stitchers who want a comfortable working scale without sacrificing definition. Whether you are planning a small framed piece, a greeting card, or part of a larger project, this fabric provides a reliable base for cross stitch and hand embroidery work. We keep DMC Aida fabrics in stock here at the shop in Ledbury, so you can pick up exactly what you need for your next make.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212553781590,"sku":null,"price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_ea4f4026-3a32-492a-8564-46204786bc0b.jpg?v=1759840552"},{"product_id":"dmc-aida-744","title":"D.M.C Aida 14ct. - 744","description":"\u003cp\u003eDMC Aida 14-count fabric in shade 744 is a classic evenweave cotton ideal for cross stitch and embroidery projects. The 14-count means there are 14 stitches per inch, making it one of the most popular counts for embroiderers of all levels. This shade sits in the DMC colour range and offers a neutral, versatile base for your needlework.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida is well suited to both beginners and experienced stitchers, offering a good balance between detail and ease of stitching. It works beautifully for cross stitch, hand embroidery, and counted-thread projects where you want clear stitch definition without excessive magnification. We keep this fabric in stock at our shop in Ledbury, ready for your next creative project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212556894550,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_3bd58474-ad90-41d5-b4ab-d4981d16ba7e.jpg?v=1759829748"},{"product_id":"dmc-aida-ecru","title":"D.M.C Aida 14ct. Ecru","description":"\u003cp\u003eDMC Aida 14-count in Ecru is a classic even-weave fabric ideal for cross stitch and embroidery work. The 14-count refers to the thread density—14 threads per inch—which strikes an excellent balance between detail and ease of stitching. This natural ecru shade provides a warm, neutral background that complements both traditional and contemporary colour palettes. The fabric measures 38 by 46 centimetres, giving you a generous working area for your project.\u003c\/p\u003e\n\n\u003cp\u003eWhether you are new to cross stitch or working on a more intricate design, 14-count Aida remains a popular choice among stitchers. The count is forgiving enough for beginners to work with comfortably, yet fine enough to allow for good detail in your finished piece. We keep this versatile fabric in stock at the shop, ready to support your next embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212566364502,"sku":"GD1436BX","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_dc7f3cb6-fd61-4aa9-9b6d-afa8ad28cb33.jpg?v=1759830679"},{"product_id":"dmc-aida-16ct","title":"D.M.C Aida 16ct. - Ecru","description":"\u003cp\u003eDMC Aida 16-count fabric in Ecru is a classic even-weave cotton material that provides a reliable base for counted thread embroidery projects. With 16 threads per centimetre, this fabric offers a good balance between stitch definition and working speed, making it a popular choice for embroiderers of all levels. Each piece measures 38.1 by 45.7 centimetres, giving you plenty of scope for medium-sized designs.\u003c\/p\u003e\n\n\u003cp\u003eAida at 16-count is ideally suited to cross stitch and general hand embroidery where you want clear, defined stitches without excessive magnification. The neutral ecru tone works beautifully as a background for a wide range of thread colours and design styles. We keep this fabric in stock at our Ledbury shop, ready to support your next stitching project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212589629782,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_cf0aa02c-cada-4ac0-b71a-b1aa6451ec1e.jpg?v=1759838790"},{"product_id":"dmc-aida-712","title":"D.M.C Aida 14ct - 712","description":"\u003cp\u003eDMC Aida 14-count fabric in shade 712 (gold) is a classic even-weave cotton fabric ideal for cross-stitch embroidery. This standard 14-count Aida comes as a 38 by 46 centimetre piece, giving you a generous working area for your projects. The medium count makes it one of the most popular choices for needleworkers of all experience levels.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave suits a wide range of cross-stitch designs, from simpler patterns to those with moderate detail, and is particularly welcoming for beginners who are finding their rhythm with the craft. The warm gold tone provides a lovely neutral backdrop for many colour palettes. We keep this fabric regularly in stock at the shop, ready for your next embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212600672598,"sku":"GD1436BX","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_9558ed9a-ed0c-4148-89dd-1ef6b4fdc009.jpg?v=1759830561"},{"product_id":"dmc-aida-168","title":"D.M.C Aida 14ct. - Grey","description":"\u003cp\u003eDMC Aida 14-count fabric in grey is a classic cross-stitch base cloth, woven from cotton in a tight, even weave. The 14-count means there are 14 stitches per inch, making it a popular choice that balances ease of stitching with reasonable detail in finished designs. This neutral grey shade pairs beautifully with a wide range of thread colours and works equally well for traditional and contemporary projects.\u003c\/p\u003e\n\n\u003cp\u003eAida 14-count suits stitchers of all levels, from those just beginning their cross-stitch journey to experienced needleworkers seeking a reliable, forgiving fabric. The count is generous enough to work with comfortably, yet fine enough to create satisfying detail in your finished pieces. We keep DMC Aida 14-count in grey regularly in stock at our shop in Ledbury, so you can pick up what you need whenever you visit.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212624396630,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_10a5b14a-262d-462c-b8df-ff28c1be8da7.jpg?v=1759829586"},{"product_id":"linen-aida-15-x-18","title":"DMC LINEN AIDA 14CT 38.1X45","description":"\u003cp\u003eDMC Linen Aida 14-count fabric in ecru is a versatile cross-stitch base made from natural fibres. The 14-count weave provides a balanced structure that's popular for embroidery work, and this generous cut measures 38.1 by 45 centimetres, giving you plenty of room for your project or the chance to work on larger designs. The neutral ecru tone works beautifully as a background for both traditional and contemporary stitching schemes.\u003c\/p\u003e\n\n\u003cp\u003eThis count is ideal for stitchers of all abilities—fine enough to create good detail for experienced needleworkers, yet open enough that beginners won't struggle with tension or thread management. The linen blend gives a subtle texture that many embroiderers prefer to pure cotton Aida, and we keep this fabric in stock at the shop so you can start your next cross-stitch project straight away.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212632686934,"sku":null,"price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/dmc-linen-aida-14ct-38-1x45.jpg?v=1769596812"},{"product_id":"dmc-magic-guide-aida","title":"Dmc magic guide Aida","description":"\u003cp\u003eThe DMC Magic Guide Aida is a cross-stitch fabric designed to make pattern-following easier for stitchers of all abilities. This printed Aida fabric comes with a faint grid printed directly onto the weave, which helps you keep track of your position on your chosen chart as you work. The guide lines fade away when you wash the finished piece, leaving no trace behind.\u003c\/p\u003e\n\n\u003cp\u003eMagic Guide Aida suits cross-stitch embroidery projects of any size, and is particularly helpful if you find it difficult to count threads or tend to lose your place in complex patterns. The printed grid takes the guesswork out of aligning your stitches with your design, making the stitching process more enjoyable and accurate. We keep this clever fabric in stock at our shop in Ledbury, so you can browse it in person and choose the count and colour that suits your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212640518486,"sku":null,"price":13.1,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/dmc-magic-guide-aida.jpg?v=1769596816"},{"product_id":"dmc-aida-3855","title":"D.M.C Printed Aida 14ct. - 3855","description":"\u003cp\u003eDMC Printed Aida 14-count fabric in shade 3855 is a pre-printed cotton cross-stitch fabric, ready for stitching. The 14-count weave offers a classic, versatile base for embroidery work, with the printed design already in place to guide your stitches. This fabric measures 38.1 x 45.7 centimetres, giving you a generous working area for a variety of projects.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count is ideal for stitchers of all abilities, from those just starting out to more experienced needleworkers, as it strikes a good balance between ease of stitching and finished detail. Whether you're working cross stitch, general embroidery, or other counted needlework, this printed Aida is a straightforward choice that takes the guesswork out of design placement. We keep DMC Aida fabrics in stock at the shop in Ledbury.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212661522774,"sku":"GD1436BXI","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_63814e26-f988-4685-ace7-bc85b2b3b7c7.jpg?v=1759829447"},{"product_id":"dmc-aida-747","title":"D.M.C Printed Aida 14ct. - 747","description":"\u003cp\u003eDMC Printed Aida 14-count in shade 747 is a pre-printed cross-stitch fabric ready for stitching. This 14-count Aida comes in a generous size of 38.1 x 45.7 centimetres, making it ideal for a range of project scales. The fabric is woven from cotton and arrives with a printed design, allowing you to stitch directly onto the marked pattern without the need for a separate chart.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave strikes a good balance between detail and ease, suiting both beginners who prefer larger stitches and more experienced stitchers working on designs with moderate complexity. This fabric is perfect for cross-stitch embroidery and needlepoint projects. We keep DMC Printed Aida in stock here at our shop in Ledbury, ready for your next embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212666503510,"sku":null,"price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_45d8c12e-86e7-41e6-927a-1d102e835c9e.jpg?v=1759830328"},{"product_id":"dmc-aida-28-ct-linen","title":"Dmc Aida 28 ct linen","description":"\u003cp\u003eThis DMC 28-count Aida linen is a beautiful, even-weave fabric woven from linen fibres, measuring 50.8 × 61 centimetres. The 28-count density means there are 11 threads per centimetre, making it a finer option than standard Aida fabrics and ideal for stitchers who enjoy working with more delicate detail in their embroidery projects.\u003c\/p\u003e\n\n\u003cp\u003eThis fabric weight suits both cross stitch and hand embroidery work, and the finer count is particularly rewarding for those with experience who want to create intricate, detailed pieces. The natural linen composition gives finished projects a lovely texture and subtle variation. We keep this DMC linen Aida in stock at our shop in Ledbury, so you can see and feel the quality of the fabric before you begin your next embroidery.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51212673122646,"sku":null,"price":19.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/IL9287BX_3782.jpg?v=1768559679"},{"product_id":"d-m-c-aida-14-ct-black","title":"D.M.C Aida 14 ct. - Black","description":"\u003cp\u003eDMC Aida 14-count fabric in black is a classic evenweave cotton base for counted thread embroidery. The 14-count weave means there are fourteen stitches per inch, making it a popular choice for cross stitch and needlepoint projects. This piece measures 38 by 46 centimetres, giving you plenty of space to work with for medium-sized designs. The black colour provides striking contrast for bright and light-coloured threads, allowing your stitches to really stand out.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida is ideal for stitchers who want a balance between detail and ease of working—it is not too fine for beginners, yet precise enough for designs with good stitch definition. Whether you are working on cross stitch, hand embroidery, or decorative needlepoint, this fabric provides a reliable foundation. We keep DMC Aida in stock here at the shop, so you can start your project straight away.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51503839936854,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_bee03d83-04ee-4c61-adcc-5f18bd2f7b64.jpg?v=1759828176"},{"product_id":"d-m-c-aida-14-ct-green","title":"D.M.C Aida 14 ct. - Green","description":"\u003cp\u003eDMC Aida 14-count fabric in green is a classic cross-stitch base cloth woven with 14 threads per inch. This medium-weight cotton fabric comes in a generous size of 38.1 by 45.7 centimetres, making it ideal for a range of project sizes. The even weave ensures consistent stitch placement, and the green shade provides a lovely neutral backdrop that works beautifully as a background colour or as a feature for designs that call for it.\u003c\/p\u003e\n\n\u003cp\u003eAida 14-count suits both beginners and experienced stitchers well, offering a good balance between stitch definition and the finer detail work that 16-count and higher counts demand. Whether you're working on a small sampler, a greeting card design, or a larger framed piece, this fabric count is wonderfully versatile. We keep DMC Aida 14-count in green stocked at the shop, ready for your next cross-stitch or embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51503866577238,"sku":"GD1436BXA","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_6fda9da8-5642-4804-9afe-7ef95a6037ca.jpg?v=1759828608"},{"product_id":"d-m-c-aida-14ct-red","title":"D.M.C Aida 14ct. - Red","description":"\u003cp\u003eDMC Aida 14-count fabric in red is a classic choice for cross stitch and embroidery projects. This even-weave cotton fabric has 14 stitches per inch, making it a popular middle ground between finer evenweave and larger-count Aida. The generous 38.1 by 45.7 centimetre piece gives you plenty of scope for a substantial project or multiple smaller designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave suits both beginners finding their rhythm and experienced stitchers who want good stitch definition without excessive detail work. Red Aida is versatile for festive designs, bold geometric patterns, or as a striking background for your own creative work. We keep DMC Aida in stock here at the shop, so you can start your project straightaway.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51503880896854,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_67cb5846-d4f5-4e5c-858e-6d1a7ca0ac6c.jpg?v=1759828792"},{"product_id":"d-m-c-aida-16ct-712","title":"D.M.C Aida 16ct. - 712","description":"\u003cp\u003eDMC Aida 16-count fabric in shade 712 is a classic cross-stitch material that offers a balanced weave perfect for a range of embroidery projects. With 16 count threads per centimetre, this Aida provides a medium-scale working surface, and comes as a generous 38.1 by 45.7 centimetre piece ready to use.\u003c\/p\u003e\n\n\u003cp\u003eThis count suits both those new to cross stitch and stitchers seeking a comfortable middle ground between finer detail work and larger, bolder designs. Whether you're working from a chart, following a kit pattern, or creating your own design, 16-count Aida is forgiving to stitch on and works beautifully with standard embroidery threads. We keep DMC Aida in stock here at the shop, so you can pick up exactly what you need for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51504236986710,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_315fbdfb-2c59-453b-b828-48f5b3317869.jpg?v=1759832728"},{"product_id":"d-m-c-aida-14ct-3836","title":"D.M.C Aida 14ct. - 3836","description":"\u003cp\u003eDMC Aida 14-count fabric in shade 3836 is a classic even-weave cotton base perfect for cross stitch and embroidery projects. At 14-count, this fabric offers a balanced weave that strikes a good middle ground between detail and accessibility, making it a versatile choice for a wide range of designs. The pre-cut size of approximately 38 x 46 centimetres gives you plenty of room to work with for medium-sized pieces.\u003c\/p\u003e\n\n\u003cp\u003eThis count is ideal for stitchers who want a readable fabric without excessive fine detail work, and suits both those developing their skills and more experienced needleworkers looking for straightforward cross stitch or embroidery. We keep DMC Aida in stock here at the shop in Ledbury, so you can choose your shade and get started on your next project straightaway.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51504276963670,"sku":null,"price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_293f3782-d498-4c68-a502-26062190e814.jpg?v=1759833088"},{"product_id":"d-m-c-aida-18ct-ecru","title":"D.M.C Aida 18ct. - Ecru","description":"\u003cp\u003eDMC Aida 18-count fabric in Ecru is a classic cotton cross-stitch fabric that offers a balanced weave ideal for counted needlework projects. With 18 threads per centimetre, this medium-count Aida provides a good middle ground between detail and ease of stitching, making it suitable for a wide variety of embroidery designs. The natural ecru tone is versatile and complements many thread colours, whether you're working with traditional DMC stranded cotton or other embroidery threads.\u003c\/p\u003e\n\n\u003cp\u003eThis 18-count Aida is well-suited to both beginners developing their cross-stitch skills and experienced stitchers looking for a reliable, quality fabric. The count allows for reasonable detail in finished pieces whilst remaining forgiving to work with, and the generous 38.1 by 45.7 centimetre size gives plenty of scope for medium-sized projects. We keep DMC Aida fabrics in stock at our shop in Ledbury, ready to support your next embroidery undertaking.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51504301113686,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_3725468b-725f-4787-b373-e5bfef78156d.jpg?v=1759833350"},{"product_id":"d-m-c-magic-guide-aida-14ct-ecru","title":"D.M.C Magic Guide Aida 14ct. - Ecru","description":"\u003cp\u003eDMC Magic Guide Aida 14-count fabric in Ecru is a printed cross-stitch fabric designed to make stitching easier and more accurate. The 14-count weave offers a good balance between stitch definition and working area, making it accessible without requiring too fine detail work. The ecru tone provides a classic, neutral backdrop for your embroidery designs.\u003c\/p\u003e\n\n\u003cp\u003eThis fabric count suits both beginners finding their way with cross stitch and experienced stitchers working on projects with moderate stitch counts. The 14-count is forgiving enough for learning whilst still allowing for pleasant finished detail. We keep DMC Aida fabrics in stock at the shop, so you can collect your fabric alongside thread and needles for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51504313041238,"sku":"GD1441BX","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_7e2f079b-90d7-480f-b50f-7f67c38de7f4.jpg?v=1759833494"},{"product_id":"d-m-c-aida-11ct-ecru","title":"D.M.C Aida 11ct. - Ecru","description":"\u003cp\u003eDMC Aida 11-count fabric in Ecru is a classic, versatile cotton base for counted-thread embroidery projects. The 11-count weave offers a medium stitch size that balances detail with ease of stitching, making it a popular choice for cross stitch and embroidery work. This particular piece measures 38.1 × 45.7 cm, providing a generous working area for a wide range of designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 11-count Aida is well-suited to stitchers of all abilities, from those just beginning their embroidery journey to more experienced needleworkers seeking a comfortable stitch count. The neutral Ecru shade works beautifully as a background for vibrant thread colours and sits well in both traditional and contemporary designs. We keep this fabric in stock at our Ledbury shop, ready to support your next creative project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51504444244310,"sku":null,"price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_fcbf7b31-9e7c-454b-a1c8-1db3fd9f66a9.jpg?v=1759834731"},{"product_id":"d-m-c-aida-18ct-712","title":"D.M.C Aida 18ct. - 712","description":"\u003cp\u003eDMC Aida 18-count in shade 712 is a classic even-weave fabric ideal for counted thread work. At 18 stitches per centimetre, this is a medium count that strikes a good balance between detail and accessibility. The fabric measures 50.8 by 61 centimetres, giving you a substantial piece to work with for projects of various sizes.\u003c\/p\u003e\n\n\u003cp\u003eThis count suits both beginners gaining confidence and experienced stitchers who want to work at a comfortable pace without sacrificing the ability to create fine detail. Whether you're planning cross stitch, backstitch embroidery, or needlepoint, Aida 18-count is a reliable choice. We keep this shade in stock at our shop in Ledbury.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":51505074798934,"sku":"GD1837BX","price":10.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/rn-image_picker_lib_temp_9fc890a7-0595-4b0a-a5b7-e3c9a2869df2.jpg?v=1759840751"},{"product_id":"dmc-iridescent-aida-needlework-fabric","title":"DMC IRIDESCENT AIDA NEEDLEWORK FABRIC","description":"\u003cp\u003eDMC Iridescent Aida is a 14-count needlework fabric that brings a subtle shimmer to your stitching projects. The iridescent finish catches the light beautifully, adding an extra dimension to your finished work. This is a premium quality fabric from DMC, one of the world's most trusted names in needlework.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave makes this fabric ideal for cross stitch and hand embroidery projects where you want good stitch definition without requiring a magnifying glass. It suits both beginners finding their rhythm and experienced stitchers who appreciate quality materials. We keep DMC Iridescent Aida in stock at our shop in Ledbury, ready for your next creative project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52434230182230,"sku":"GD1443BX","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1443BX_800_0b3254ed-142c-4b96-879c-f1cae2b62a59.jpg?v=1783930015"},{"product_id":"dmc-14ct-5-5pts-cm-iridescent-aida","title":"DMC 14CT 5.5PTS\/CM IRIDESCENT AIDA","description":"\u003cp\u003eDMC 14-count Iridescent Aida is a premium cross-stitch fabric with a subtle iridescent finish that catches the light beautifully as you work. The 14-count weave (5.5 points per centimetre) offers a comfortable middle ground for stitchers, with clearly defined squares that are easy to count and work into. This fabric brings an elegant, shimmering quality to your finished pieces, making it ideal for special projects where you want a touch of extra sparkle.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count is perfect for stitchers of all abilities, from those building their confidence to experienced needleworkers seeking a refined finish. It works wonderfully for designs of medium complexity, producing pieces with good stitch definition without requiring the precision of finer counts. We stock DMC Iridescent Aida here at the shop, ready for your next cross-stitch project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52434379342166,"sku":"GD1443BX","price":8.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1443BX_818.jpg?v=1783930019"},{"product_id":"dmc-aida-gd1436bxa-336","title":"DMC Aida Fabric - 14 Count - Color 336 - 38.1x45.7CM","description":"\u003cp\u003eDMC Aida Fabric in 14-count is a classic choice for counted threadwork projects. This piece in shade 336 measures 38.1 by 45.7 centimetres, giving you a generous work area for your embroidery. The even weave and regular stitch holes make it straightforward to work with, whether you're following a chart or creating your own design.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida is ideal for beginners and those who prefer a larger stitch size, making it excellent for cross stitch and hand embroidery projects where you want clear, visible stitches. This fabric is stocked here at the shop, ready to use as the foundation for your next creative piece.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460072141142,"sku":"GD1436BXA-336","price":3.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1436BXA_321.jpg?v=1777535901"},{"product_id":"dmc-aida-gd1130bx-blanc","title":"DMC Aida Fabric - 6 Count - White - 38.1x45.7CM","description":"\u003cp\u003eThis DMC Aida fabric is a 6-count evenweave, woven in white and measuring 38.1 x 45.7cm. The larger count makes it ideal for bold, graphic designs and is particularly suited to stitchers who prefer working with bigger stitches and more visible fabric structure. The fabric comes from DMC's classic Aida range, a reliable choice for counted thread embroidery projects of all kinds.\u003c\/p\u003e\n\n\u003cp\u003eSix-count Aida is perfect for beginners and those who enjoy working on a larger scale, as the generous stitch size makes it forgiving and satisfying to work with. It's equally popular with experienced stitchers creating statement pieces or working with children. We keep this versatile fabric in stock at our shop in Ledbury, ready to be the foundation for your next cross stitch or embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460072173910,"sku":"GD1130BX-BLANC","price":3.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1130BX_BLANC_7d26403e-4c62-4322-86b3-d4d030eae2ab.jpg?v=1777535973"},{"product_id":"dmc-aida-gd1130bx-ecru","title":"DMC Aida Fabric - 6 Count - Ecru - 38.1x45.7CM","description":"\u003cp\u003eThis DMC Aida fabric is a 6-count evenweave, ideal for larger-scale needlework projects. The ecru shade provides a neutral, natural-looking canvas that complements a wide range of thread colours. At 38.1 by 45.7 centimetres, this piece of fabric offers a generous working area for your embroidery or cross-stitch designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 6-count is particularly well suited to beginners and those who prefer working with larger stitches and bolder designs, as each stitch covers more fabric and is easier to see. It is also a popular choice for samplers, bold graphic patterns, and projects where fine detail is not the priority. We keep this DMC Aida fabric in stock at our shop in Ledbury, Herefordshire, ready for your next needlework project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460072206678,"sku":"GD1130BX-ECRU","price":8.7,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1130BX_BLANC.jpg?v=1777535968"},{"product_id":"dmc-aida-gd1138bx-blanc","title":"DMC Aida Fabric - 11 Count - White - 50.8x61CM","description":"\u003cp\u003eThis 11-count Aida fabric from DMC offers a classic weave suitable for a range of embroidery projects. The white ground comes as a generous 50.8 x 61 cm piece, giving you ample space to work with. At 11 count, the fabric has 4.4 threads per centimetre, making it a popular choice for those who prefer a slightly larger stitch than finer counts.\u003c\/p\u003e\n\n\u003cp\u003eAn 11-count Aida works well for both beginners finding their feet with cross stitch and more experienced stitchers seeking quicker results on larger projects. The open weave makes it forgiving to work with and ideal for designs that benefit from good stitch definition without requiring intricate detail work. We keep this fabric in stock at our Ledbury shop, ready for your next embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460072534358,"sku":"GD1138BX-BLANC","price":3.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1138BX_BLANC_3bb48980-6bc7-467f-a919-48df30320fb0.jpg?v=1777535892"},{"product_id":"dmc-aida-gd1138bx-ecru","title":"DMC Aida Fabric - 11 Count - Ecru - 50.8x61CM","description":"\u003cp\u003eDMC Aida fabric in 11-count is a versatile, even-weave cotton base perfect for embroidery and cross stitch projects. This generous piece measures 50.8 by 61 centimetres, giving you plenty of scope for your next creation. The ecru shade offers a warm, neutral backdrop that complements both traditional and contemporary designs beautifully.\u003c\/p\u003e\n\n\u003cp\u003eAn 11-count Aida is an excellent choice for beginners and those who prefer working with larger stitches, as it allows for clear, visible stitchwork without requiring close detail work. It is equally suited to experienced stitchers seeking a more relaxed pace. We keep this DMC fabric in stock at our shop in Ledbury, ready for your next cross stitch or embroidery project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460072698198,"sku":"GD1138BX-ECRU","price":11.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1138BX_BLANC.jpg?v=1777535888"},{"product_id":"dmc-aida-dm842-blanc","title":"DMC Aida Fabric - 16 Count - White","description":"\u003cp\u003eDMC Aida 16-count fabric in white is a classic cross-stitch staple. This even-weave cotton fabric comes in a generous 5-metre roll with a width of 156 centimetres, giving you plenty of material for multiple projects. The 16-count weave (6 stitches per centimetre) strikes a pleasing balance between detail and ease of stitching, making it a versatile choice for many embroiderers.\u003c\/p\u003e\n\n\u003cp\u003eThis count works beautifully for cross-stitch projects where you want enough definition without requiring a magnifying glass—ideal if you're moving beyond absolute beginner work but not yet ready for very fine detail. The white background is perfect for vibrant thread colours and gives a clean, classic finish to your embroidery. We keep DMC Aida fabrics in stock here at the shop in Ledbury, so you can pick up what you need for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460073222486,"sku":"DM842-BLANC","price":30.8,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1636BX_BLANC.jpg?v=1783934021"},{"product_id":"dmc-aida-gd1637bx-ecru","title":"DMC Aida Fabric - 16 Count - Ecru - 50.8x61CM","description":"\u003cp\u003eThis DMC 16-count Aida fabric offers a lovely ecru tone, perfect for creating classic cross-stitch projects with good stitch definition. The 16-count weave strikes a pleasing balance between fine detail and accessibility, making it ideal for both newcomers to the craft and experienced stitchers alike. With its generous 50.8 by 61 centimetres of usable fabric, you'll have plenty of room for ambitious designs or multiple smaller projects.\u003c\/p\u003e\n\n\u003cp\u003eAida at this count is wonderfully versatile and suits cross stitch, counted embroidery, and needlepoint work beautifully. The ecru background provides a warm, neutral canvas that complements a wide range of thread colours and design styles. We keep this DMC Aida fabric in stock here at the shop in Ledbury, ready to support your next stitching adventure.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460073943382,"sku":"GD1637BX-ECRU","price":11.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1637BX_712_f73e4c81-b64b-4b14-80a3-ed74f1075a0f.jpg?v=1777535950"},{"product_id":"dmc-aida-gd1637bx-712","title":"DMC Aida Fabric - 16 Count - Color 712 - 50.8x61CM","description":"\u003cp\u003eThis DMC Aida fabric is a 16-count evenweave, ideal for embroidery projects requiring a balance between detail and accessibility. The shade 712 offers a neutral, versatile base for your needlework designs. With dimensions of 50.8 x 61cm, you have a generous piece to work with for larger projects or multiple smaller designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 16-count is a popular choice for cross stitch and hand embroidery work, suiting both beginners gaining confidence with their stitches and experienced stitchers who appreciate a manageable fabric weight. Whether you're working from a chart or designing your own piece, this classic Aida provides reliable, even coverage for your threads. We keep this fabric in stock at our shop in Ledbury.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460074172758,"sku":"GD1637BX-712","price":11.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1637BX_712.jpg?v=1777535946"},{"product_id":"dmc-aida-gd1836bx-712","title":"DMC Aida Fabric - 18 Count - Color 712 - 38.1x45.7CM","description":"\u003cp\u003eThis DMC Aida fabric in 18-count is a reliable choice for embroidery and cross stitch work. Presented in colour 712, this piece measures 38.1 by 45.7 centimetres and offers a balanced weave suitable for a range of needlework projects. The 18-count (7 points per centimetre) gives you a good middle ground between finer detail work and the ease of working with larger stitches.\u003c\/p\u003e\n\n\u003cp\u003eAn 18-count Aida works beautifully for needleworkers who want to progress beyond beginner projects without the challenge of very fine fabrics. The count is popular for both counted cross stitch and freestyle embroidery, allowing you to create pieces with genuine detail whilst keeping stitches manageable. We keep this fabric in stock at our shop in Ledbury, ready for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460074500438,"sku":"GD1836BX-712","price":3.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1836BX_712.jpg?v=1777535955"},{"product_id":"dmc-aida-gd1837bx-ecru","title":"DMC Aida Fabric - 18 Count - Ecru - 50.8x61CM","description":"\u003cp\u003eThis DMC 18-count Aida fabric in ecru offers a classic, neutral base for your embroidery projects. At 18 count (7 points per centimetre), it strikes an excellent balance between detail and workability, with a piece size of 50.8 x 61 centimetres ready to use. The fabric's traditional weave makes it ideal for both counted cross stitch and general hand embroidery work, giving you a reliable foundation for designs ranging from small motifs to larger samplers.\u003c\/p\u003e\n\n\u003cp\u003eBeginners will find 18-count Aida forgiving and easy to work with, whilst experienced stitchers appreciate the scope it offers for more intricate designs without requiring magnification. The ecru shade provides a warm, versatile canvas that complements both bold and subtle colour palettes. We keep this DMC Aida fabric in stock at our shop in Ledbury, so you can start your next project straightaway.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460074631510,"sku":"GD1837BX-ECRU","price":6.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1837BX_712.jpg?v=1777535959"},{"product_id":"dmc-aida-gd1837bx-blanc","title":"DMC Aida Fabric - 18 Count - White - 50.8x61CM","description":"\u003cp\u003eThis DMC Aida fabric is an 18-count evenweave in crisp white, cut to a generous 50.8 by 61 centimetres. Aida at 18-count offers a balanced weave that strikes a middle ground between finer detail work and ease of stitching, making it a reliable choice for a wide range of cross-stitch and embroidery projects.\u003c\/p\u003e\n\n\u003cp\u003eThe 18-count count suits both newcomers finding their rhythm and experienced stitchers who enjoy working at a moderate scale. Pieces worked on this fabric finish with pleasing definition without demanding magnification or exceptional eyesight. We keep this white Aida in stock at the shop, ready for your next embroidery undertaking.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460075024726,"sku":"GD1837BX-BLANC","price":6.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1837BX_712_b93a3942-f7cc-44e4-b9af-4e8ab1af4940.jpg?v=1777535963"},{"product_id":"dmc-aida-dm222-cl-162","title":"DMC Aida Fabric - 14 Count - Color 162","description":"\u003cp\u003eDMC Aida fabric in 14-count is a classic choice for cross stitch and embroidery work. This particular shade is colour 162, a versatile neutral tone that works beautifully as a background or base for your stitching projects. The fabric comes in a generous 5-metre length at 110 centimetres wide, giving you plenty of material to work with for multiple projects or larger pieces.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave is ideal for stitchers who enjoy a good balance between detail and ease of stitching—fine enough for intricate designs but open enough for comfortable needlework without strain. Whether you are working on cross stitch, counted embroidery, or needlepoint designs, this Aida fabric provides a reliable, even weave that holds your stitches beautifully. We keep DMC Aida fabrics in stock here at the shop in Ledbury, ready to help you start your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460075712854,"sku":"DM222\/CL-162","price":21.35,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1436BX_162.jpg?v=1783934002"},{"product_id":"dmc-aida-dm222-cl-963","title":"DMC Aida Fabric - 14 Count - Color 963","description":"\u003cp\u003eDMC Aida Fabric in 14-count is a classic, versatile choice for cross-stitch embroidery. This particular fabric comes in shade 963, a lovely neutral tone that works beautifully as a background for your needlework projects. The fabric is supplied in a generous 5-metre roll at 110cm wide, giving you plenty of material for multiple projects or larger pieces. Aida's distinctive woven structure with evenly spaced holes makes it one of the most beginner-friendly fabrics available.\u003c\/p\u003e\n\n\u003cp\u003e14-count Aida is ideal for stitchers who want clear, readable holes without requiring magnification, making it perfect for those new to cross-stitch as well as experienced embroiderers working on medium-scale designs. The count strikes a good balance between detail and ease of stitching, allowing you to complete projects in a reasonable timeframe. We keep DMC Aida Fabric in stock at our shop in Ledbury, so you can pop in to feel the quality and choose your shade with confidence.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460075811158,"sku":"DM222\/CL-963","price":24.85,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1436BX_963.jpg?v=1783934010"},{"product_id":"dmc-aida-dm222-cl-3033","title":"DMC Aida Fabric - 14 Count - Color 3033","description":"\u003cp\u003eDMC Aida Fabric in 14-count is a versatile cotton weave designed for cross stitch and embroidery work. This fabric comes in shade 3033, a warm neutral tone that provides an excellent background for a wide range of thread colours. The 14-count Aida is woven from quality cotton, making it a reliable choice for your stitching projects. Each roll measures 110 centimetres wide and comes as a 5-metre length, giving you plenty of fabric to work with.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count weave is ideal for stitchers who want a balance between detail and ease of stitching, making it suitable for both beginners gaining confidence and experienced needleworkers tackling larger designs. Whether you are planning cross stitch, counted embroidery, or needlepoint projects, this fabric provides a stable, even weave that holds stitches beautifully. We keep DMC Aida Fabric in stock at our shop in Ledbury, Herefordshire, ready for your next creative undertaking.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460076040534,"sku":"DM222\/CL-3033","price":23.65,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1436BX_3033.jpg?v=1783934006"},{"product_id":"dmc-aida-gd1438bx-712","title":"DMC Aida Fabric - 14 Count - Color 712","description":"\u003cp\u003eDMC Aida fabric in 14-count is a classic choice for cross stitch and embroidery work. This piece in shade 712 offers a warm, neutral tone that complements a wide range of thread colours. The 14-count weave provides a good balance between detail and ease of stitching, making it suitable for both experienced stitchers and those relatively new to the craft. The fabric comes in a generous 20 by 24 inch size, giving you plenty of scope for larger projects or multiple smaller designs.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count is particularly popular for cross stitch projects where you want clear definition without the challenge of working with very fine fabric. It's equally at home in hand embroidery and needlepoint work, and many stitchers favour this weight for its durability and pleasant handling. We keep DMC Aida fabric in stock at the shop, so you can see and feel the quality for yourself before you begin your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460080005462,"sku":"GD1438BX-712","price":10.05,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1438BX_712.jpg?v=1777535911"},{"product_id":"dmc-aida-gd1438bx-ecru","title":"DMC Aida Fabric - 14 Count - Ecru","description":"\u003cp\u003eThis DMC Aida fabric is a 14-count evenweave in a classic ecru shade, ideal for counted needlework projects. The standard weave gives you a balanced grid that is easy to count and work with, making it a reliable choice for embroiderers of all levels. At 20 by 24 inches, you have ample fabric for a variety of design sizes.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count is perfect for those starting out in cross stitch or hand embroidery, as the stitches are large enough to work comfortably without strain on the eyes. It also suits needlepointers and those working tapestry designs who want clear, visible stitches. We keep this popular DMC Aida fabric in stock at the shop, ready for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460080595286,"sku":"GD1438BX-ECRU","price":10.05,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1438BX_712_9e21e5a7-bbd1-495d-b442-685bd3cd6ab1.jpg?v=1777535938"},{"product_id":"dmc-aida-dm222l-ecru","title":"DMC Aida Fabric - 14 Count - Ecru","description":"\u003cp\u003eDMC Aida Fabric in 14-count is a classic, versatile choice for needlework projects. This ecru-coloured fabric comes in a generous 5-metre length and 110cm width, giving you plenty of material to work with. The 14-count construction offers a balanced middle ground—not too fine, not too loose—making it accessible for a wide range of stitchers and project types.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida is ideal for cross stitch and hand embroidery work, whether you're creating small decorative pieces or larger samplers. It's forgiving enough for beginners learning their stitches, yet structured enough to produce neat, defined results. We keep this fabric in stock at our shop in Ledbury, so you can collect it whenever you need to begin your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460080890198,"sku":"DM222L-ECRU","price":32.35,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/LC257BX_ECRU.jpg?v=1783934018"},{"product_id":"dmc-aida-dm220-5282","title":"DMC Aida Fabric - 14 Count - Color 5282","description":"\u003cp\u003eThis 14-count Aida fabric in shade 5282 offers a classic medium weave suitable for a wide range of embroidery projects. The fabric has a smooth, even structure that makes it a reliable choice for both experienced stitchers and those building their skills. With fourteen counts per centimetre, it strikes a good balance between detail and ease of working, making it an ideal all-rounder for your stitching basket.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count Aida works beautifully for cross stitch and general hand embroidery, allowing you to achieve good definition without requiring the finer focus that smaller counts demand. Whether you are working on samplers, small decorative pieces, or larger projects, this fabric provides a stable, forgiving base for your thread work. We keep this shade in stock here at the shop, ready for your next creative venture.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460081578326,"sku":"DM220-5282","price":29.6,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1440BX_5282.jpg?v=1783933998"},{"product_id":"dmc-aida-gd1436bxi-809","title":"DMC Aida Fabric - 14 Count - Color 809","description":"\u003cp\u003eThis DMC 14-count Aida fabric in shade 809 is a reliable choice for cross stitch and embroidery work. The 14-count weave offers a good balance between stitch definition and overall project size, making it versatile for a wide range of designs. At 38.1 by 45.7 centimetres, you have a generous working area for your needlework.\u003c\/p\u003e\n\n\u003cp\u003eThe 14-count count suits both beginners finding their way with embroidery and experienced stitchers who want to work with reasonable-sized stitches without the piece becoming too large. It works particularly well for cross stitch designs of moderate complexity, allowing you to achieve clear, even stitches. We keep this fabric in stock at our shop in Ledbury, ready for your next project.\u003c\/p\u003e","brand":"DMC","offers":[{"title":"Default Title","offer_id":52460085772630,"sku":"GD1436BXI-809","price":3.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/4723\/1318\/files\/GD1436BXI_3609_a39332d8-b052-4323-87c0-c213cf001579.jpg?v=1777535928"}],"url":"https:\/\/www.homendhaberdashery.com\/collections\/dmc-aida.oembed?page=2","provider":"Homend Haberdashery ","version":"1.0","type":"link"}